La-Z-Boy is an industry leader in quality furniture, including their iconic recliner. With their roots grounded to tradition and their sights set on the future, La-Z-Boy needed a fresh look to their product catalog. Contracted by 185 Designs, I was tasked with refreshing the old catalog with a new and modern look while keeping the overall integrity of the original layout. The project went through a few rounds of iterations before reaching the final form, working to reach the right balance of new design while keeping the integrity of the La-Z-Boy brand.